HYLA Blog

Scott Bruce

National Sales Director at HYLA Mobile
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Recent Posts

It’s the Most Wonderful Time of the Year (for Carriers, Retailers & OEMs)

Posted by Scott Bruce on Sep 11, 2019 1:15:47 PM

Way back in 1963, Andy Williams released his song “It’s the Most Wonderful Time of the Year” on a Christmas album. And undeniably, the vast majority of people connect this phrase to the holiday season. But for mobile device carriers and retailers, the most wonderful time of the year starts a few months earlier.

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Topics: Device Trade-in Solutions

Behind the Scenes Integration: The Secret to Better Trade-In Experiences

Posted by Scott Bruce on Aug 7, 2019 10:13:38 AM

When it comes to in-store customer experiences, carriers and retailers are often most concerned with what’s on the surface. Over 75% of companies say they lose customers due to issues with wait times.

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Topics: Device Trade-in Solutions

Beyond Device Data: Maximizing Trade-In Programs with Business Insights

Posted by Scott Bruce on Jul 16, 2019 9:00:00 AM

As consumers continue to hold onto their devices for longer periods of time, it’s more important than ever to build out a comprehensive data analytics program. But if you’ve been running a mobile device trade-in program for years, you already know how data can help you grow your program.

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Topics: Analytics, Device Trade-in Solutions

How Trade-In Experiences Can Boost Satisfaction Scores

Posted by Scott Bruce on May 22, 2019 9:03:02 AM

Carriers and mobile device retailers aren’t immune to general trends in consumer behavior and customer experience. Like in any other industry, the mobile device industry has to embrace an increasingly digital buyer’s journey. What used to be exclusively a brick-and-mortar process has evolved into an omnichannel experience that spans desktop websites, apps, mobile sites, and more.

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Topics: Analytics, Device Trade-in Solutions

Two Ways to Apply Your Next Mobile Device Trade-In Credit

Posted by Scott Bruce on May 15, 2019 12:51:00 PM

By now, no consumer should be tossing their old mobile devices in drawers when it comes time to upgrade. Not only is it an environmental concern, but you’re also leaving significant amounts of money on the table if you neglect trade-in programs.

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Topics: Device Trade-in Solutions

Don’t Let Mobile Device Trade-In Fraud Damage Your Business

Posted by Scott Bruce on Apr 2, 2019 9:00:00 AM

In 2018, the global cost of fraud exceeded $3 trillion. There are countless types of fraud that contribute to these losses, including identity theft, telemarketing scams, insurance fraud, and so many more.

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Topics: Device Trade-in Solutions

Employee Experience: The Pitfall of Your Device Policies

Posted by Scott Bruce on Dec 3, 2018 10:59:33 AM

Five or ten years ago, the thought that employees would use their personal iPhones and Android devices for work was enough to terrify business leaders. And yet, the rise of bring your own device (BYOD) policies was inevitable.

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Topics: Device Trade-in Solutions

To Trade or to Sell? What to Do with an Old Mobile Device

Posted by Scott Bruce on Oct 17, 2018 12:35:03 PM

Even though we spend hundreds (or, eventually, thousands) of dollars on smartphones, we inevitably replace them two to four years later.

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Topics: Device Trade-in Solutions

How to Deal with the Ever-Rising Cost of Smartphones

Posted by Scott Bruce on Sep 25, 2018 3:07:58 PM

The shift from subsidy models to equipment installment plans (EIP) was a rocky one for consumers (at least in terms of public perception of high-priced phones).

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Topics: Device Trade-in Solutions

Data Sanitization: Putting Your Business Security Concerns at Ease

Posted by Scott Bruce on Apr 4, 2018 4:10:29 PM

Every time a hardware upgrade cycle comes full-circle, a closet somewhere in the office gets more packed with retired phones and mobile devices. For many tech managers, trading those devices in can seem like more trouble than it’s worth.

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Topics: Device Processing and Liquidation

About This Blog

The HYLA Mobile blog is a place for thoughtful dialogue that will ultimately change the perception of “used” phones around the world. Visit the HYLA website to learn more.

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