Way back in 1963, Andy Williams released his song “It’s the Most Wonderful Time of the Year” on a Christmas album. And undeniably, the vast majority of people connect this phrase to the holiday season. But for mobile device carriers and retailers, the most wonderful time of the year starts a few months earlier.

When it comes to in-store customer experiences, carriers and retailers are often most concerned with what’s on the surface. Over 75% of companies say they lose customers due to issues with wait times.

As consumers continue to hold onto their devices for longer periods of time, it’s more important than ever to build out a comprehensive data analytics program. But if you’ve been running a mobile device trade-in program for years, you already know how data can help you grow your program.

Carriers and mobile device retailers aren’t immune to general trends in consumer behavior and customer experience. Like in any other industry, the mobile device industry has to embrace an increasingly digital buyer’s journey. What used to be exclusively a brick-and-mortar process has evolved into an omnichannel experience that spans desktop websites, apps, mobile sites, and more.

By now, no consumer should be tossing their old mobile devices in drawers when it comes time to upgrade. Not only is it an environmental concern, but you’re also leaving significant amounts of money on the table if you neglect trade-in programs.

In 2018, the global cost of fraud exceeded $3 trillion. There are countless types of fraud that contribute to these losses, including identity theft, telemarketing scams, insurance fraud, and so many more.

Five or ten years ago, the thought that employees would use their personal iPhones and Android devices for work was enough to terrify business leaders. And yet, the rise of bring your own device (BYOD) policies was inevitable.

Even though we spend hundreds (or, eventually, thousands) of dollars on smartphones, we inevitably replace them two to four years later.

The shift from subsidy models to equipment installment plans (EIP) was a rocky one for consumers (at least in terms of public perception of high-priced phones).

Every time a hardware upgrade cycle comes full-circle, a closet somewhere in the office gets more packed with retired phones and mobile devices. For many tech managers, trading those devices in can seem like more trouble than it’s worth.